BSBLDR502-Assessment Task 01: Plan and Present Workplace Communication System
Submission details
The Assessment Task is due on the
date specified by your trainer. Any variations to this arrangement must be
approved in writing by your trainer.
See task specifications below for
details.
You must submit a soft copy of
your answers in a word document.
Upload the soft copy on the link
provided in the e Learning site.
Upload the soft copy on the e Learning site with appropriate header and footer (Your name, student id,
unit/subject name, assessment no, page no, etc.)
The Trainer/Assessor may further
prompt and question to receive answers of appropriate quality or if further
clarification required and to validate the authenticity of your submitted work.
Word limit: Word limit for the portfolio is approx. 1000 words
Assessment Description
Using the simulated business
information provided, and in response to a scenario, you will prepare a
portfolio of communications planning document that includes a communications
strategy and grievance procedure. You will also prepare and deliver a
presentation to the senior management team on your plans for managing
communications and consultation.
Procedure
Part A: Communications planning portfolio
1. Review
the scenario in Appendix 1, particularly the background to the simulated
organization, current change issues, communication, and consultation needs, and
information about your role as Communications Consultant.
2. Review
JKL Industries simulated business documentation, including strategic plans and
operational plans. Note what the organization does, how it does it, what its
goals and objectives are, and who its stakeholders and customers are.
3. Develop
a draft communications strategy for meeting organizational needs that includes:
a.
Two to three communications objectives
b.
At least two different audiences, for example,
senior management, work teams, or individual employees
c.
At least two methods of communication or media
d.
At least two provisions to facilitate bottom-up consultation
(from employees to management); for example, consultation on employee health
and safety, consultation on continuous improvement of work processes,
consultation on employee conditions and pay, or consultation on job roles and
performance expectations.
Note: Ensure you also provide for
management feedback on consultation back to employees.
4. Develop a short (less than one page)
grievance procedure.
5. Submit your portfolio in accordance with
quality specifications outlined below.
Part B: Presentation to the senior management team
Research, plan and deliver a 10–
15-minute presentation to senior managers on your proposed communications
planning.
1. Prepare
a business presentation in response to the scenario described in the scenario.
Determine and prepare to discuss:
a. Audience
needs and relevant interpersonal skills you will need to deploy to win support
for your ideas.
b. Organizational
needs:
I.
Internal strategic needs, goals and objectives
II.
External regulatory or legal requirements, such
as for WHS consultation, anti-discrimination or industrial relations
III.
Business ethics requirements.
C. Your proposed approach to communications and
consultation to meet organizational and audience needs:
I.
Prepare to explain your draft communications
strategy, organizational policies and procedures, and how such communications
systems and policies can support a coordinated approach to developing effective
work relationships.
2. Arrange a time and location to deliver your
presentation to the senior management team.
3. Deliver the presentation to the senior
management team. Ensure you deliver your presentation in accordance with
deliverables and quality specifications outlined below.
Specifications
You must:
● submit a communications planning portfolio
that includes:
·
a communications strategy
·
A short grievance procedure.
● Deliver a 10–15-minute presentation on your
proposed communications strategy.
Your assessor will be looking for evidence of your ability to:
● provide leadership through you’re including
professional conduct that promotes trust with a business audience
● explain how communications systems,
policies and procedures can support the development of effective work
relationships
● explain how your communications strategy
addresses legislative or regulatory requirements
● interact with others through:
·
Building professional trust
·
Demonstrating high-level support and
facilitation skills and your ability to engage and motivate others
● get the work done through:
·
taking public responsibility for planning and
sequencing complex tasks to achieve organizational goals
·
developing processes and plans for complex
communication activities with strategic importance
·
analyzing information to inform decisions about
organizational communications strategy
·
identifying opportunities for improvement in
communications
● develop processes to manage ideas and
information including:
·
communicating information to support others to
achieve work responsibilities
·
facilitating employees’ contributions to a consultation
on work issues
·
providing feedback on the outcomes of
consultations
·
resolution of issues raised or referral to
relevant personnel
● demonstrate writing skills through:
·
Researching and preparing plans and policies
incorporating appropriate vocabulary, grammatical structure, and conventions.
Appendix 1: Scenario – JKL
Industries
JKL Industries overview
JKL Industries is an
Australian-owned company, selling forklifts, small trucks, and spare parts to
the industry. They also have a division that leases forklifts and small trucks.
The company’s head office is in
Sydney and has branches in Brisbane, Melbourne, Perth, Adelaide, and Canberra.
Change
After 12 years in business,
focusing on forklifts and small trucks, JKL Industries has negotiated the sales
rights to a range of medium and large trucks from an overseas supplier. This
opportunity will provide JKL Industries with an advantage in range over its
competitors.
Sales results over the past five
years have indicated strong growth in forklift and truck sales, which have
averaged 10% sales growth per annum. The rental market has been in decline for
the past three years due to the reduced costs of these vehicles and some tax
benefits to industries who purchase these vehicles.
Taking the sales rights
opportunity will, however, entail some significant changes, including
significant changes to the current organizational structure. The company will
reposition itself to focus solely on retail sales and service and exit the
rentals market, in which forces such as competition and consumer choice reduce
potential profitability.
In accordance with the
organization’s values, JKL Industries intends (to the extent feasible) to
recruit from within the company and up-skill or re-skill existing employees
presently working in rentals who wish to remain with the company.
Given the company’s previous
history of employee grievances over pay and conditions and current plans to
restructure, JKL Industries has identified poor communications and an
organizational climate of conflict as a risk to business goals.
Moving forward, the organization
intends to build and maintain a positive organizational culture, reduce risk
and achieve organizational goals through:
·
Developing an effective policy framework for
managing internal communications and consultation, in accordance with
organizational objectives, business ethics, and compliance requirements
·
Communicating and building support for
organizational initiatives and objectives
·
Managing information flow to:
·
provide managers and employees with at-hand
information to perform their work responsibilities
·
communicate ideas for improvement (top-down and
bottom-up)
·
Facilitate feedback both to and from employees
and management on relevant work performance and outcomes of the consultation.
Communication and consultation issues
An internal management review of
the organization has uncovered the following issues:
·
A lack of an overarching approach to information
management that helps to promote a common understanding of team goals and organizational
values and to build strategic relationships.
·
Slow responses to internal and external customer
needs.
·
Slow and ineffective communication of and
implementation of ideas for improved processes.
·
Ineffective or no use of modern communication
technologies and social platforms.
·
Inadequate consultation, resulting in risks to
compliance (particularly WHS consultation requirements) and too little
bottom-up information flow from employees to management. These latter results
in poor organizational take-up of improvement ideas identified by teams and
individuals at lower levels of the organization and by customer-facing managers
and employees.
·
Inconsistent application by managers of
grievance procedures posing a risk to employee relations.
·
Poor sense of employee engagement, empowerment,
and accountability for work performance.
·
Poor general awareness of (and therefore poor
support of) organizational goals, ethics, values.
Your role
You are a communications
consultant. You have been engaged by JKL Industries to revise and update
strategies and processes to manage communications and information flow within
the organization.
Note that the senior management
team may be resistant to changes to communication strategies, policies, and
procedures. In particular, they are concerned that a new approach to
communications may result in a less cohesive organization.
You will need to ensure your
communications strategy and processes address organizational issues while using
your highly developed interpersonal skills to engage and motivate the senior
management team to embrace your proposed changes.
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